We analysed a music video by Eric Prydz called 'Call on me', we analysed this according to Berger's ideas and views. Below is the music video we analysed:
- The females in the music video are objectified as they are half naked/very revealing and are dancing in a sexual way. However, this point can be argued as the women are embracing their sexuality and showing confidence in what they are doing.
- According to Berger's ideas, this music video offers 'Scopophilia' as the male viewer may gain pleasure by looking at the female dancers, who are also dressed quite sexually.
- This music video can be seen as 'soft porn' as the female dancers are seen thrusting their bodies and biting their lips, which connotes sex.
- The male dancer in the music video does not seem distracted by all the females in the aerobics class, instead he is gazing and shows interest in the leader of the class.
- We see constant zoom in shots of the females bodies and specific body parts. This emphasizes the point that they are just sex objects.
Eroticization is taking place in this music video, this is when you present something in a sexual way. In this case an activity such as aerobics has been sexualized. This has been done by the way they have the females dressed very revealing, their movements and their facial expressions.
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